Readers and daily habits: variations in print media readership trends

Abstract

Since the beginning of this century, trends in both the reading of newspapers of daily circulation, and the television rating, have changed significantly. The combined action of the growth of the population segments with average level of consumption, on the one hand, and the access to fixed or portable Internet services, on the other, have modified the structure of participation in the journalist sector.
However, it is not entirely acceptable conceptually and methodologically to argue causality between the variables that are generally linked in the studies of readership, since their levels of approximation to empirical objects differ significantly, a problem that, on the other hand, should imply the genres practiced by a newspaper such as the uses in the description of the real by the readers

Keywords

print media readership, readers, trends

Author Biography

Ruben Aroca Jácome

Docente Investigador

SOCIÓLOGO - PHD por la UNIVERSIDAD DE ALMERÍA, ESPAÑA

INVESTIGADOR ACREDITADO SENESCYT, REG-INV - 18 - 02442

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